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EXTRAVAGANZA GEELONG

 

Event Kit was invited to join the board of directors for Geelong's premier food and wine event, Extravaganza.

Extravaganza was a regional showcase of winemakers, producers, brewers, chefs and food educators - brought together to celebrate Geelong’s provenance.

 

Challenge: to design and create a celebratory and educational experience that communicates the quality and diversity of the region's best produce and producers.


Outcome: Event Kit directed the design that reflected epicurean delights and engagement of local producers, renowned chefs and artisan product makers. Extravaganza invited Geelong to experience its food and wine culture through new methods of culinary entertainment.

The Extravaganza program took visitors on a journey through the Bellarine, Greta Ocean Road, Otways, Golden Plains, Corio Bay and Central Geelong districts. Thousands of patrons experienced the showcase of 65 producers, winemakers and brewers.